I’m Aline — founder and creative lead at UNIKA.
A multidisciplinary designer and marketing strategist with over 15 years of experience building brands through strategic thinking, visual storytelling and scalable creative systems.
A multidisciplinary designer and marketing strategist with over 15 years of experience building brands through strategic thinking, visual storytelling and scalable creative systems.
My work sits at the intersection of strategy, design and execution. I partner with ambitious brands to shape identities, launch products and develop marketing ecosystems that connect business objectives with compelling visual narratives. Every creative decision is guided by purpose — strengthening brand equity, improving performance and supporting long-term growth.
A PURPOSE-DRIVEN CREATIVE PROCESS
I believe design is more than aesthetics. It is a strategic tool for clarity, differentiation and impact. My approach combines research, insight-led thinking and hands-on creative direction to deliver solutions that are visually cohesive, operationally sound and built to evolve.
Whether developing a brand from the ground up or elevating an established identity, I focus on creating platforms — not isolated assets — that work across markets, channels and product portfolios.
EXPERIENCE
Throughout my career, I have collaborated with brands in the automotive, performance, wellness and lifestyle sectors, leading initiatives across branding, digital campaigns, content systems, packaging and product storytelling.
With a background in graphic design and marketing, I approach design holistically, ensuring that every touchpoint not only looks refined, but performs with intention. From launch platforms to CRM ecosystems and retail environments, I build creative frameworks that scale.
WHAT GUIDES MY WORK
Clarity. Precision. Meaningful collaboration.
I value strong partnerships, thoughtful strategy and meticulous execution. Understanding business context is central to every project, allowing creative work to move beyond visuals and deliver lasting value.
UNIKA was created to support brands seeking long-term creative leadership, blending strategic direction with craft, consistency and ambition.
LET’S BUILD WHAT’S NEXT
From strategy to execution, UNIKA builds creative systems that drive growth, clarity and long-term brand value.
Work with UNIKA.